Google Average page Position Change. Do You Like The Idea Of It?

Back in February, Google announced yet another change to how advertisers and marketers will analyze their pay per click campaign effectiveness. Since the beginning of digital marketing, advertisers would use the average page position as a key metric to gauge how your position and message was ranking against other advertisers. The average page position number gave […]

Reaching Your Audience Is Winning

What is constantly overlooked is the time and effort invested in making a product successful. Instant gratification with user interface on the screen may not recognize the time and effort put in, but it will, most of the time, bring success to its creators. Products and devices live and die based on ability to communicate […]